Tmall Global has just launched an English-language website to streamline the on-boarding process for international brands that want to sell on the platform. We are no longer just a platform.. Tmall is now an ecosystem. The TDI team would buy products from brands and sell them to the Tmall direct import store. The problem for retailers is that they are often selling the same brands as their rivals, with customers simply selecting whichever retailer offers the lowest price and fastest delivery, according to Elena Gatti, managing director at e-commerce solutions provider DACH Azoya. Via the ‘Partnership Business Structure’, a local TP will help the foreign brand to open a Tmall shopfront. Last month however, Tmall Global did launch a set of new services to help international brands manage their entry into China in a more-efficient and low-risk way. It includes steps on how to open a flagship store on Tmall Global and tap direct import tools, such as Tmall Overseas Fulfillment (TOF), a new initiative launched later last year to provide international merchants a low-cost, low-risk way to take a first step toward selling to China before making a more full-fledged market entry. Feb 2014. Tmall (B2C) Nov 2011. E-commerce and m-commerce in China is booming and having a store on Tmall allows you to hit this thriving sector. Some examples of companies that have entered the China market through Tmall Global are Lush, Cambridge satchel, and Japanese drugstore brands. Delivery outside Canada may take up to 30 days or more, while Tmall Global products are warranted within 14 days. Tmall direct import (TDI) It functions as a B2B2C wholesale model. It includes steps on how to open a flagship store on Tmall Global and tap direct import tools, such as Tmall Overseas Fulfillment (TOF), a new initiative launched later last year to provide international merchants a low-cost, low-risk way to take a first step toward selling to China before making a more full-fledged market entry. Therefore, products must pass Chinese international customs and Tmall Global security. Tmall and Taobao are the dominant e-commerce platforms in China. Tmall parent company Alibaba declined to comment. Tmall, as mentioned, is the largest domestic B2C online platform in China. Share this article . Tmall Global largely simplifies the process for the Chinese to buy products overseas. Please feel free to comment and share our articles ! For newcomers to the Chinese e-commerce market it is difficult to compete on pricing and logistics, so Gatti suggested retailers should curate products that adhere better to Chinese tastes. TOF is a clever solution for smaller brands authorizing a smaller budget. Tmall Direct Import has an economies of scale advantage – it can buy a larger selection of products at lower bulk prices, and pass those savings on to the consumer. 6.0 5.9 5.6 Tmall Global’s business-development teams typically identify brands that they think will be successful on the platform and work to launch their flagship stores. Tmall may also deduct from the security deposit, to compensate customers. If you want to sell in multiple categories, you will pay for the category with the highest fee. We hope this first part has successfully given you an overall understanding about China’s e-commerce market as well as Tmall Global specifically. Steps for setting up your store include: Submitting product information for approval. This store purchases inventory in bulk from leading global brands and sells the products directly to consumers, putting it in direct competition with multi-brand retailers such as Macy's. Tmall Global hosted more than 16,400 brands (a 13% increase from 2016) from 68 countries on its platform in 2017. How Does Alibaba Make Money? Detailed info about TP can be found here. On top of Tmall and JD, smaller and newer players such as Kaola, VIP.com, YangMaTou and XiaoHongShu are also taking on a significant share of China’s cross-border e-commerce market. What are the price of setup? The initiatives – the Tmall Direct Import (TDI) and Tmall Overseas Fulfillment (TOF) – are imported solutions offered by Tmall Global to help international brands accelerate their entry into China and capitalize on hot demand for high-quality products. Tmall Direct Import has an economies of scale advantage – it can buy a larger selection of products at lower bulk prices, and pass those savings on to the consumer. Speaking at Tmall Global’s annual gathering, attended by representatives from over 1,000 brands, General Manager of Tmall Import & Export Alvin Liu said the Alibaba Group-owned site now offers an overseas fulfillment solution and an import program to support brands’ foray into China. Customs import duties. If you would like to more order , please contact us directly at tmall dot ecrater dot com We are TMALL (Magic Company) seller for many best product from thailand. Retail Systems editor Peter Walker sits down with Brother’s senior commercial client manager Jessica Stansfield to talk through the company’s solutions for retailers and hospitality businesses, what’s new in labelling technology, and the benefits of outsourcing printing. The TDI team would buy products from brands and sell them to the Tmall direct import store. Similar to TOF, this program is another efficient way for international brands to reach the nearly 700 million active users on Alibaba’s platforms. Tmall sellers put guarantee deposits on Tmall; pay and use Taobao’s quality infrastructure and logistics; invest in marketing and providing quality services, etc. With the new site, merchants will be able to make their pitch directly to Tmall Global. Create & manage campaigns following the various events of China E-commerce Calendar. To sum it up, Tmall Global stores are great for established big brands. John, Your email address will not be published. Three months after first signing up for TOF, Evereden opened a flagship store on Tmall Global and later achieved a visit-to-purchase conversion rate of between 15% and 20% in its first month on the platform. China E-Commerce » Tmall » Cross-border e-commerce » Tmall Global. “To compete, retailers must decide whether or not they want to invest in a stronger customer experience or pull out of the market altogether.” 2. In 2017, more than 40 percent of consumers buy three times or more, and 17 percent buy more than five. What is the promotion fees you advice to us? What is the best solution for your specific project and budget? E-commerce and m-commerce in China is booming and having a store on Tmall allows you to hit this thriving sector. We would like to show you a description here but the site won’t allow us. E-commerce in China: The Biggest Players % of B2C Sales . Tmall Overseas fulfillment is cost-effective for brands that are willing to test the China market with minimum investment. Best experience on our website Freshippo, Tmall will select products they know will sell tmall direct import... 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